Photo by hollywoodreporter.com

'It' Makes Box-Office History, Sets New Bar for Horror Pics

 

Humbling is the word Warner Bros. Pictures president and chief content officer Toby Emmerich uses to describe watching the box-office returns for It pour in over the weekend. The movie, based on Stephen King's novel, shattered numerous records and set a new bar for horror films in opening to $123.1 million in North America and $185 million globally, by far the biggest launch ever for the genr

 

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